AI Order Entry

Get emailed orders into your ERP automatically.

Your clerks retype every emailed order into the ERP. Mercura picks orders out of your inbox, maps them to your catalog, learns from every correction, and books them into your ERP. Your customers change nothing.

60+ distributors and manufacturers work with Mercura.

Reisser
Zumtobel
Siteco
STARK
Sanitär-Heinze
Muffenrohr
Kessel
Wiedemann

The Mercura Platform

Automate order entry from inbox to ERP. Mercura picks out every order, maps it to your catalog, and books it into your ERP. Automate the long tail EDI never reaches, without changing anything for your customers.

Request Understanding

Turn any type of order into structured entries

Orders, inquiries and complaints all land in one shared inbox, and someone has to open and sort every email. Mercura does it for you, in whatever format your customers send.

01
Email order automation

Orders land in Mercura on their own

Forward your shared inbox once. Every new order arrives in Mercura and goes straight to the right person. No downloading attachments, no copying from Outlook.

02
Order classification

Orders assigned to the right branch and team mate

Based on your rules, Mercura routes each order to the right branch and person, so everyone only works on the orders that are theirs.

03
Meta data extraction and enrichment

The order header filled in, not just the lines

Customer, order number, delivery address and requested date are read from the email and its attachments and added to the order, ready for your ERP. Missing details are filled in automatically wherever Mercura can find them.

Catalog Matching

Match customer wording and old article numbers to your catalog

Cut the error rate that rigid OCR never fixed. Map customer wording and legacy numbers to your current catalog. Accuracy improves with every correction.

01
AI catalog matching

Matching that learns from every correction

Template OCR breaks on the first new layout and never improves. Mercura matches every line to your catalog and remembers each correction your team makes, so the same mistake doesn’t come back.

02
Customer-specific article mapping

Remembers how each customer orders

Old article numbers, abbreviations, a customer’s own product names: Mercura learns each customer’s wording and maps it to your current article. The lookup happens once, not on every order.

Catalog Matching

The right article, whatever your customer writes

Rigid OCR templates never fixed the error rate. Mercura matches customer wording and legacy article numbers to your current catalog, and gets more accurate with every correction.

Real-world data

Your data doesn't need to be perfect.

Mercura is built for how distribution really works: messy emails, missing article numbers, every customer writing differently. No templates, no mapping projects.

  • 1 pallet KG pipe DN110 2 m

  • photo attached

  • tee DN50 × 45° black

  • elbow 90° 2″

  • same as last time, just 20 pcs

  • HT pipe 50/500 ??

  • socket 1 1/4 galv.

  • gate valve DN80 PN16

  • see BoQ pos. 3.2.14

  • quote by Friday please

Different words, same product

Semantic search

Understands synonyms, context, typos and inconsistencies, and finds the right product up to 5× faster.

Different words, same product

Semantic search

Understands synonyms, context, typos and inconsistencies, and finds the right product up to 5× faster.

Different words, same product

Semantic search

Understands synonyms, context, typos and inconsistencies, and finds the right product up to 5× faster.

Your rules, not generic ones

Trained on your business

Custom AI that works like a colleague with 10+ years of industry experience, and knows your catalog, prices and customers.

Your rules, not generic ones

Trained on your business

Custom AI that works like a colleague with 10+ years of industry experience, and knows your catalog, prices and customers.

Your rules, not generic ones

Trained on your business

Custom AI that works like a colleague with 10+ years of industry experience, and knows your catalog, prices and customers.

Better with every quote

Self-learning AI

Every correction your team makes feeds back into the model. With every quote, results get faster and more accurate.

Better with every quote

Self-learning AI

Every correction your team makes feeds back into the model. With every quote, results get faster and more accurate.

Better with every quote

Self-learning AI

Every correction your team makes feeds back into the model. With every quote, results get faster and more accurate.

Nothing leaves unchecked

Your sales team stays the quality gate

Mercura prepares, your team decides. Every quote is reviewed and approved before it reaches the customer or your ERP.

Nothing leaves unchecked

Your sales team stays the quality gate

Mercura prepares, your team decides. Every quote is reviewed and approved before it reaches the customer or your ERP.

Nothing leaves unchecked

Your sales team stays the quality gate

Mercura prepares, your team decides. Every quote is reviewed and approved before it reaches the customer or your ERP.

ERP Automation

Straight into your ERP.
Surcharges included.

Process more orders per person and confirm them the same day, without adding headcount. Mercura writes every order into SAP or your ERP automatically, surcharge lines included.

01
SAP & ERP integration

Orders booked straight into ERP

Approved orders go into SAP or your ERP as real sales orders: header, lines and quantities. Your ERP stays the system of record, and nobody keys a line by hand.

02
Added surcharge lines

Freight and packaging added, not forgotten

Your team used to add freight, packaging and surcharge lines by hand on every order. Mercura adds them before the order goes into SAP, so no surcharge slips through.

03
ERP export monitoring

Know which orders reached the ERP, and which didn’t

Mercura tracks every export and flags orders that didn’t go through, so no order gets lost between the inbox and SAP.

Industry solutions

The new standard for industrial request processing in construction.

Mercura covers every step that still happens manually between request, quote and order.

Rollout

Go live in under four weeks.

Week 1

Week 2

Week 3

Week 4

Month 2

Go live

Ongoing

01
One connection

Validate

We configure Mercura for your products and rules, connect the relevant data sources, and validate the business case with a selected user group on historical and live requests.

02
One user group

Refine

Selected users work with Mercura in their day-to-day process. Feedback and real decisions continuously improve the setup for your specific way of working.

03
Every team, unit, market

Scale

With the workflow established, Mercura can be extended to additional teams, entities and countries without starting again from scratch.

Muffenrohr

Customer story · Muffenrohr

See how Muffenrohr answers 100% of incoming requests, with up to 60% faster response times.

Complex civil-engineering requests with items from many product categories are structured, matched to the right products and prepared as quotes automatically. The team reviews instead of re-typing.

Muffenrohr Tiefbauhandel yard from above

Partnership

Built from the trades. Built to last.

Track Record

60+ customers

Distributors and manufacturers across Europe and the US, rolled out across 115 locations.

Origin

115 years

From the industry, for the industry. Our CEO comes from four generations of tradespeople.

Retention

100 %

Every customer who has gone live with Mercura is still with us.

Security

ISO/IEC 27001

Enterprise grade. For companies with the highest requirements for security and stability.

Still from the Sanitär-Heinze customer interview
Sanitär-Heinze logo

Customer story

“What used to take 2 days now takes 2 hours.”

Michael Kania

Vice President Controlling, Sanitär-Heinze

Still from the Sanitär-Heinze customer interview
Sanitär-Heinze logo

Customer story

“What used to take 2 days now takes 2 hours.”

Michael Kania

Vice President Controlling, Sanitär-Heinze

Mario Hinz of Muffenrohr in an interview
Muffenrohr logo

Customer story

“This AI will change Muffenrohr.”

Mario Hinz

Managing Director, Muffenrohr Tiefbauhandel

Mario Hinz of Muffenrohr in an interview
Muffenrohr logo

Customer story

“This AI will change Muffenrohr.”

Mario Hinz

Managing Director, Muffenrohr Tiefbauhandel

REHAU

Customer story

“With Mercura’s quote AI, we save up to 60% of our time.”

Martin Prigge

Inside Sales, Building Services

REHAU

Customer story

“With Mercura’s quote AI, we save up to 60% of our time.”

Martin Prigge

Inside Sales, Building Services

FAQ

Questions about order automation.

From several signals at once: sender details, subject line, letterhead, customer number, order history and your existing identification rules. Delivery addresses and customer-specific product numbers are checked against your master data, and ambiguous cases are flagged, never guessed.

It goes to your team for review instead of straight into the ERP. Every line item is marked as confident, uncertain or unresolved, and you can increase automation step by step once results have proven stable on your real orders.

As much as your data allows, and you decide how much. The automation rate depends on your document quality and product range, so we measure it on your actual orders instead of quoting a generic percentage. You set which cases run fully automatically and at what confidence threshold.

Mercura structures the incoming order and transfers it into your ERP. Where supported, the order is simulated first: price differences, requested delivery dates, availability issues, blocked products and other ERP feedback show up directly in Mercura for review. Pricing itself stays in your ERP.

No. Each customer works in a separate tenant environment. Your orders, customer data, corrections and learned rules are never shared with other customers, including competitors, and this is contractually guaranteed.

Usually within two working days. Mercura runs a technical test on your product master data and real orders from your inbox. Your team checks the results first; the ERP integration only follows once the process has proven itself.

Very little at the start: provide the relevant data and give your team time to test. Your IT only gets involved once you decide to move from testing to integration.

Book a demo

See Mercura on

your own requests.

Bring a real RFQ, order or customer inquiry. We’ll show you how Mercura handles it using your process.

Book a demo

See Mercura on

your own requests.

Bring a real RFQ, order or customer inquiry. We’ll show you how Mercura handles it using your process.

Book a demo

See Mercura on

your own requests.

Bring a real RFQ, order or customer inquiry. We’ll show you how Mercura handles it using your process.